Evolution of a Content Creator: Embracing Persona and Finding Unique Voice

So because when I was starting the seven people that were before me, I thought I was better than them. I do not really have anyone to mentor me. I do not have anyone to look up to. I do not have anyone to like copy. So I began copying people that were not food critics. Hmm. Like that braggadociousness and saying I’m the best and nobody’s better than me. Yeah. I was stolen from m I. Ah, when am I was new in the game. Am I was very braggadocious. Yes. So that’s am I I copied, like I copied the strategy in his music. I don’t call it for food. So that braggadociousness from am I then the same it as it is without consequence. Do you know Osage I along get. That’s my, that’s my, that’s my G, the music critic. You. That’s my. You knew him then. Of course. Yeah. But he will say stuff. Yeah. Yeah. So that persona is a saggy, longer persona then chef regs out of just respect. Like, you know, he’s a chef in the food space. He did things that nobody else did. That person, I think there are four people. M I then David Doh. Mmm. The, yes. Oh, I’m a rich kid though, but I’m making a name for myself. Mmm. That’s David Doh. Mmm. You know, so that’s persona. So those were my four early personas. And being there, done that. They are still there. And now I’m taking on the personas based off numbers. I realised that skitz makers they they blow really, really, really fast. Yeah. But their lifespan is not so long. Yeah, but they blow really, really fast. So right now I’m taking on the persona of a not a skit maker, but I skits makers, you know, infusing humour into my content. Mmm. And you know, everybody is doing the food is sweet. The food is sweet, which is not bad. But I’m like, how can I stand out? What can I do to become mainstream? And most people that will know me here knew me for my reaction videos. Yeah, my funny food videos. That was when you know, things changed that within three months, I remember within 3 months I had like more than 200 k followers. Oh, wow. When I started, yeah, being funny with food. So again, these things look like cruise it looks like Clay, but you have it in you to be funny with food. No. Yes, but it’s like, yeah, but you you learnt it from somewhere brought that. Yeah. So it was there before I was serious in my videos. I was yes, but now you’re like, I have another talent. Yes, I wasn’t funny, but now I’m okay. Let me also so as a content creator, you need to evolve. Evolve. Yeah. You need to always keep evolving because what people like you for now in 6 months time, they’ll get tired of It yeah, so like here, so right now I’m in the skits maker, even though I don’t do skits well, like I’m very very funny in my videos, even even though shouting content, I’m just trying to be funny because skits makers they blow really, really fast and in my numbers is turning. So I’m curious to see the next the next niche that I would emulate. So I think that’s that’s actually very interesting.