Unconventional Strategies for Music Marketing: The Recipe for Growing Fans with Just Two Tracks

Here’s the weird secret to growing fans with just two tracks. Jesse Cannon, music marketing strategist, explains how musicians go from zero to millions of fans. Subi Club aka Tsunami Bitch Club just dropped this banger video for laced up and seriously, everyone’s losing their mind over it cause it’s amazing. And it’s funny though, cause they only have two tracks out. Two. And they’re blowing up. How? Part of the huge hype is from the strange weapon for growing fans letting everyone spread their music. They let everyone spread it by having their music be copyright free. They recently made a post that said, hey, you use our stuff on YouTube, Twitch, wherever, monetize it, we don’t care. It’s like they’re inviting every content creator to the party. Of using these really good tracks. Like, honestly, I’ve listened to both their songs a million times, but this is where creative comments comes in. It’s kind of interesting cause a lot of people don’t know this, but there is an alternate copyright thing where you can let people use it, but maintain some of your rights. And maintain a right that if somebody’s really exploiting your music for profit, that you can get a piece of it. There’s a couple different licenses that Creative Commons has. If you watch a video on any of these sites, they’ll explain it better than I’m gonna right now. But honestly, if you want some people to be able to sample your music or Use it in documentary films or whatever for non profit work or to just get your white permission and then they can use it if it reaches a certain profit structure. Well, you can put that in a Creative Commons license.