Here’s one of my favorite simple communication tips. It’s so small and subtle, but it makes the biggest difference. All you gotta do is replace your whys with what or how. Watch this. Why do you think launching a week earlier would be smart? How do you think launching a week earlier would benefit the campaign? Why are you doing it like that? What technique are you using? Why did you move the meeting? What was the reason for moving the meeting? Why did you assume that it wouldn’t work? How did you come to that conclusion? So tiny, so effective. You got this. And follow for more.