The AI Advertising Revolution: How Big Companies are Using Generative AI for Marketing

Big companies are going crazy with AI advertising.
WPP, the top advertising agency in the world,
just announced Coca Cola is scaling generative AI content with Nvidia.
Got a call from Coca Cola, uh,
asking us to create some gen AI.
Not having any, like,
formal artistic training, being able to bring something from just, like,
an idea in your head to actually seeing it on screen within, like,
a minute is incredible. And I think that,
that then it leaves a lot of space for you to then be more creative.
This is not long after McDonald’s Japan dropped this AI advertisement
made with midjourney and Luma AI
earlier this summer. Toys R Us used Open AI Sora to do this ad.
This is absurd.
Kids in their bedrooms now have access to the same tools
the biggest companies in the world
are getting to make their advertisements.
A lot of people hate this,
but this is wild democratization of marketing.